Category Archives: Advertising
The gender factor:Indian TV commercials
Gender constructs suck big time. They just suck so much they boil my blood and make me hate every nice thing in the world. And I just wonder if they can make me, one who enjoys all the freedom in the world, so agitated then how traumatic it must be for those people who are […]
Tata Sky’s new commercial featuring Aamir Khan
This is effective advertising. Tata Sky launched its new tv commercial featuring Aamir Khan in a Punjabi speaking ardhanarishawar (half man half woman) avataar. You have a bollywoodish first night scene where the bride and groom (Aamir khan half dressed as man half as woman) are arguing over which TV connection should they get. Bride says, “I am leaving you […]
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